Wholesale 2.0

Poise Your Business for Profitability! 
Pricing, Scaling, Branding, and Marketing
 

Good Work Network and StayLocal are hosting Wholesale 2.0, the sequel to Wholesale 101 at Ashe Cultural Arts Center. This workshop for makers, artists, and product designers will teach you how to grow and scale your business for success!

We're bringing back Lela Barker of Lucky Break Consulting, “the Mother Theresa of Makers,” for a full day of valuable insights to help local makers take their businesses to the next level.

Learn about:

• Calculating true product costs
• Reducing the costs of production
• Predicting profit margins for small product-based brands and handmade entrepreneurs
• Strengthening your brand
• Clearly communicating the value of our products (and thus, charge higher prices)

Agenda:

9:00am - 9:30am Registration
9:30am - 12:30pm Pricing + Value >> Getting Your Numbers on Lock + Your Bank Account in the Black
12:30pm - 1:30pm Networking Lunch with Sponsor Meet & Greet
1:30pm - 2:30pm  Improve Your Brand >> Building a Brand that Opens Hearts + Wallets
2:30pm - 3:30pm Interactive branding examples and Q&A

Wholesale 101 is not a prerequisite for attending Wholesale 2.0. You'll still benefit from attending Wholesale 2.0 because the topics at this workshop are different.

Thanks to our sponsors LCI Workers' Compensation, LCIA, Where Y'Art, Freret Market, and Aquiana Springs Water.